In 1997, the duo switched to Channel 4, presenting an early-evening children's show entitled Ant & Dec Unzipped. Leave us a comment on our Facebook page @EntertainmentDailyFix and let us know. New accounts documents filed by the Britain’s Got Talent presenters show they … The duo promise '1,000 lb Mashback for all first time buyers' in a spoof advert with Santander. The concept behind the campaign and its speed to market is testament both to the power of a great idea and the synergy between the duo and the bank.” We look forward to working closely with them over the years to come.”, Ant & Dec added: “We’re really excited to be partnering with Santander. What does he have to do to make people turn against him? Bad move Santander.”, Many seemed to take issue with the fact that Santander was using Ant, referencing his recent drink driving conviction, as one demanded: “Who else did you have on the shortlist? Santander announces Ant & Dec as new brand ambassadors, Santander UK Global Structured Solutions Programme, Santander UK Notes and Certificates Programme, Santander UK Structured Note and Certificate Programme. Tongue-in-cheek promo sees the BGT hosts claim to have a 'real passion' for … In another scene, Dec offers up an idea on how to overpay on your mortgage – saving money by getting your coffees from an in-bank coffee shop that serves up brews in Barbie-sized mugs. For example, in the first ad Ant and Dec reveal plans to launch tiny Antandec coffee shops in their branches so customers can save money on their daily caffeine fix to put towards paying off their mortgage sooner. Banco Santander made attributable profit of EUR 7,810 million in 2018, an increase of 18% compared to the previous year. The campaign, which features Ant & Dec’s own bank ‘Antandec’ – a play on the name Santander – will focus on how Santander helps customers realise their aspirations, in a light-hearted and engaging way. Santander have launched their latest ad, fronted by entertainers And and Dec. Santander UK has agreed a deal with the nation’s favourites Ant & Dec – presenters of Ant & Dec’s Saturday Night Takeaway, Britain’s Got Talent and I’m a Celebrity... Get Me Out of Here! The bank achieved this with a campaign that sees it face off unexpected competition from a new player in the sector: Antandec is an imitation brand created by TV personalities Ant and Dec. At the heart of the new campaign – the ads debut on 3 June – is a serious message. Santander UK plc. Ant and Dec are following in Simon Cowell ’s footsteps by teaming up with Santander. Outside of these hours please call 0800 5877708. It appears that they are so popular with certain people that such behaviour is condoned and considered "okay". I have been a Santander select customer for years , I am very disappointed and concerned that you have lowered the standards at the bank by allowing Ant and Dec to participate in your advertising programs. “This made me laugh. The ad is about the creation of a rival bank to Santander by TV favourites Ant and Dec. Santander bank’s new ad campaign has seen it face off some unexpected competition from a new brand in the banking sector, ‘Antandec’, a Santander copycat brand created by the much-loved TV duo. “The concept behind the campaign and its speed to market is testament both to the power of a great idea and the synergy between the duo and the bank. ED! I bet u would quickly more on if it was your family member or a celeb you really love. During September, Santander achieved the highest uplift in Ad Awareness of any brand in the UK with a +12.1 rise. To close up the account.”, Someone else said: “Time to close my Santander account, methinks.”, A fourth wrote: “Time to change bank account from Santander UK.”, A fifth fumed: “Cringeworthy. Forget the mortgage, it's time to build your own business. It has a meaningful presence in 10 core markets in Europe and the Americas, and is the largest bank in the euro zone by market capitalization. Shot in comical mockumentary style, the ad takes a behind the scenes look at Ant and Dec’s banking HQ. Honestly a joke.”, Echoing that sentiment, another said: “I’m surprised Santander want to associate themselves to someone who has a recent conviction for drink driving. Only just transferred from Bank of Ireland to Santander. They then unveil the name of their bank, ‘Antandec’, before explaining that they keep their team motivated with “free biscuits”. “Love this, love the lads. I can see why some customers threatened to leave the bank. “We are confident that we have done our due diligence on the partnership and although we appreciate that not everyone may be a fan of the duo, the reaction among both the public and our colleagues has been overwhelmingly positive.”. Best wishes, a Santander customer.”, Another tweeted: “This is taking the pee, isn’t it. – to act as brand ambassadors for the bank, with the Geordie duo set to star in its forthcoming mortgage advertising campaign, launching on 3 June. Doing a bank. Despite the backlash, some Ant and Dec fans thought the ad was hilarious and came out to defend Santander’s campaign. What They Did. What did you think of Santander’s Ant and Dec advert? It serves around 15 million active customers, via a nationwide branch network, telephone, mobile and online banking; and 64 regional Corporate Business Centres. The fine he … But Santander’s Bank of Antandec ad creative represents more than a move from sports stars to TV celebrities. Ant and Dec rip-off Santander's branding with rival bank Antandec. In 1997, a VHS release, entitled The Ant & Dec Show – Confidential, was made available in shops, and featured an hour of the best bits from two years of the programme, as well as specially recorded sketches and music videos. Ant and Dec have teamed up with Santander to launch ‘the bank of Antanddec’. It was created by Engine, and directed by Declan Lowney at Another Film Company. As for all the moaning [bleeps] saying @antanddec have sold out, get a grip on reality!” wrote one telly fan, adding: “We need a bit of humour in our lives. It has brought real competition to the UK, through its innovative products for retail customers and relationship banking model for UK SMEs. Creative Works. Registered in England and Wales. At 31 December 2018, the bank has c23,800 employees. Turkey of the Week: Santander's Ant & Dec ad hangs by a thin thread. Shamima Begum? It's no joke. Registered Number 2294747. Santander UK is a financial services provider in the UK that offers a wide range of personal and commercial financial products and services. A multi-year partnership, the campaign will utilise the bank’s comprehensive research into its customers to help bring to life the products and services that answer genuine customer needs, while using the comical bank of ‘Antandec’ and its somewhat less practical product solutions, as an amusing counterpoint. Santander and the flame logo are registered trademarks. Moreover, Santander brand ambassador Lewis Hamilton unveiled the first re branded Santander (formerly Abbey National) branch back in 2010. But, when you compare that example to the Santander advert, the balance is less clear. We really hope people love the campaign as much as we do, and along with enjoying the humour, can see how Santander can help people with whatever their banking needs may be.”. The advert sees Santander face off an unexpected sector competition from a new player, Antandec, an imitation brand created by TV personalities Ant and Dec. Media EnquiriesMiranda SeymourT: 020 7756 4189 M: 07860 857999 E: Miranda.seymour@santander.co.uk Deborah LewisT: 020 7756 4212 M: 07845 051939 E: Deborah.Lewis@santander.co.uk. It was also on the One Show- been saving a brick every other day for years, what do you have? In the advert, Ant and Dec explain that their TV careers were really just a “gateway” to their true passion – banking. Sipping from the minuscule cup, one person admits: “It even tastes tiny.”, At the end of the ad, Dec says: “No one had really heard of ‘banks’ before we did it. The bank has worked with a number of high profile personalities since 2007, including Olympic gold medallist Jessica Ennis and Formula 1 driver Jenson Button, both of who continue to act as brand ambassadors for the bank. This month Santander achieved the highest uplift in Ad Awareness of any brand in the UK with a +12.1 rise . Dec seems OK, or more ok than Ant. TV duo Ant and Dec have launched their fictional bank ‘AntandDec’ in Santander’s latest tongue-in-cheek ad campaign. #BankofAntandec https://t.co/eUq5iEoHBF pic.twitter.com/xdksw5cKjL, — Santander UK (@santanderuk) June 3, 2019, Read more: Ant and Dec admit they ‘nearly split’ last year, Taking to Twitter, one angry customer wrote: “This morning I am seriously contemplating changing banks. This month, Santander achieved the highest uplift in Ad Awareness of any brand in the UK with a +7.9 change in score. Telephone 0800 389 7000. By John McCarthy-03 June 2019 00:00am. Ant and Dec Interview about The bank of ‘Antandec’ - YouTube Our Financial Services Register number is 106054. Keith Moor, CMO at Santander commented: “We are thrilled to have Ant & Dec on board at this very exciting time for Santander UK. In a Santander-first, colleagues will be invited to join Ant & Dec and take on the role of brand ambassadors themselves, activating the campaign on social media before the first advert airs on TV. Keith Moor, Santander's Chief Marketing Officer, said: "We are thrilled to have Ant & Dec on board at this very exciting time for Santander UK. It's Ant & Dec Brick Subscription for your new mortgage. It’s @antanddec off the telly. Santander bank’s new … Some customers have even threatened to leave after seeing the company’s new advert, which features the Britain’s Got Talent presenters discussing the launch of their own bank. This month, Santander achieved the highest uplift in Ad Awareness of any brand in the UK – a +7.9 change in score. Reading some of the comments on here are childish. Perhaps Peter Sutcliffe had already turned them down?”. The campaign, which launched in June 2019, sees celebrities Ant McPartlin and Declan Donnelly launching a copycat bank. He seems to be protected by ITV and any other powers that be. Also Santander and Ant and Dec don’t care what you think,” said another. TV presenters Ant and Dec (pictured) will act as brand ambassadors for Santander UK and star in its forthcoming mortgage advertising campaign, launching today. ANT McPartlin and Declan Donnelly have been forced to address accusations of plagiarism in a hilarious new spoof video for Santander bank. Ant and Dec achieve 'life-long dream' of opening own bank in Santander advert. In the ad’s opening moments the pair claim ‘the TV stuff was always just a gateway really to our […] A house! You can check this on the Financial Services Register by visiting the FCA’s website www.fca.org.uk/register. The concept behind the campaign and its speed to market is testament both to the power of a great idea and the synergy between the duo and the bank.” May be I will have to consider changing my bank. The partnership was facilitated by leading talent agency YMU Group. It’s the future.”, Ant then chimes in: “We live in the future, man!”, Read more: Ant and Dec fans fuming as BAFTA organisers put their seats wrong way round. Santander UK has agreed a deal with the nation’s favourites Ant & Dec – presenters of Ant & Dec’s Saturday Night Takeaway, Britain’s Got Talent and I’m a Celebrity... Get Me Out of Here! Santander UK plc customers’ eligible deposits are protected by the Financial Services Compensation Scheme (FSCS) in the UK. It suggests various funny financial solutions including … The campaign was developed with support by ENGINE and Carat has planned a fully integrated media approach. From Santander’s advert, we learn that; Ant & Dec have always wanted to go into banking (?) 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Santander, in comparison, has a more sensible solution: a … The Santander press office operates from 8.00am to 6.00pm. High street bank Santander has been slammed for drafting in telly favourites Ant McPartlin and Dec Donnelly for its latest promotional campaign. Please provide your justification of having the ‘Britain’s Biggest drink drive fine payee’ as the face of your new campaign. I'd then have the other arm to do the other one. Watch the ad again and understand the irony…”. Santander’s ‘Bank of Antanddec’ campaign has helped the bank produce its highest ever score for brand love as brand ambassadors Ant and Dec help the bank resonate with customers and boost the business. www.santander.co.uk. Ant & Dec launch their own bank in Santander campaign. Starting your own subscription business, BBC Line of Duty: Vicky McClure admits she wonders if show has ‘run its course’, Oprah interview with Prince Harry and Meghan Markle: ‘Royals warned to hide behind the sofa’, Amanda Holden ‘could be just like Cilla Black as she signs up to host new Blind Date-style show’. – to act as brand ambassadors for the bank, with the Geordie duo set to star in its forthcoming mortgage advertising campaign, launching on 3 June. Authorised by the Prudential Regulation Authority and regulated by the Financial Conduct Authority and the Prudential Regulation Authority. Grow up haters, move on in life. They presented us with a really fun creative which we couldn’t resist, who would say no to having their own bank brought to life?! High street bank Santander has been slammed for drafting in telly favourites Ant McPartlin and Dec Donnelly for its latest promotional campaign. At the end of 2018, Banco Santander had EUR 981 billion in customer funds (deposits and mutual funds), 144 million customers, 13,000 branches and 200,000 employees. Santander’s 2019 deal with top British celebrities Ant and Dec was one of the most ambitious in recent UK advertising – hiring such familiar faces to front your brand is a strong statement of brand-building intent. I completely agree with the other posters regarding the Santander ad with Ant and Dec. What kind of country are we, when we continue to employ and hero-worship scumbags like him? I will be going to local Santander. The spot sees the pair plotting to launch their own bank - using branding very close to Santander's own. Another campaign featuring brand regulars Ant and Dec sees Santander take the top spot with biggest rise in its Ad Awareness score of any brand in the UK this month. Calls may be recorded or monitored. Registered Office: 2 Triton Square, Regent's Place, London, NW1 3AN, United Kingdom. Planning comes from Carat. Santander UK is subject to the full supervision of the Financial Conduct Authority (FCA) and the Prudential Regulation Authority (PRA) in the UK. Ant and Dec admit they ‘nearly split’ last year, Ant and Dec fans fuming as BAFTA organisers put their seats wrong way round, Prince Philip latest: Piers Morgan hits back at Prince Charles’ critics as he visits ‘seriously ill’ father in hospital, Why was Ellis actor from Emmerdale sacked? Ant comes across as an egotistical idiot..and that is putting it politely. Colleagues will be invited to access a dedicated microsite, where they will be able to watch a preview of the adverts and see behind-the-scenes footage, as well as share the campaign across their social media channels. About UsBanco Santander (SAN SM, STD US, BNC LN) is a leading retail and commercial bank, founded in 1857 and headquartered in Spain. Mockumentary-style spot continues Ant McPartlin's return to spotlight following drink-driving conviction. The accident he caused due to his drink driving, he got off lucky. The advert is 90 seconds long (a whole minute longer than Monzo’s) and yet only 7 seconds of that are about Santander, and what they do. Keith Moor, UK CMO Santander, said in their press release: "We are thrilled to have Ant & Dec on board at this very exciting time for Santander UK. Very disgusted with your advertising policy. Ant and Dec's incredible pay packets have been revealed (Image: Wenn). Some customers have even threatened to … Santander’s latest advert sees the arrival of a fictional new challenger bank from the Geordie TV duo, who promise ‘1,000 lb mashback’ in potatoes for first-time buyers. New Santander advert with that eminently slappable* pair of s Ant and Dec. * honestly; I'd happily slap either one of them until my arm dropped off. Seriously reconsidering going back.”, Another commented: “I’ve been with Santander a long time but if these two are endorsing it time to rethink. The information contained in our press releases is intended solely for journalists and should not be used by consumers to make financial decisions. Another campaign featuring brand regulars Ant and Dec sees Santander took the top spot with biggest rise in its Ad Awareness score of any brand in the UK this month. contacted Santander for comment and the bank responded: “We are delighted to have partnered with Ant and Dec who are not only two of the UK’s most loved celebrities, but who also appeal to a variety of our different customer audiences. How old is Bloodlands star James Nesbitt and what are his most famous roles? The campaign is set to run across digital display, video on demand, online video, cinema, TV, social, outdoor digital screens, radio and the bank’s owned channels, including its branches and the Santander UK website. The campaign, which features Ant & Dec’s own bank ‘Antandec’ – a play on the name Santander – will focus on how Santander helps customers realise their aspirations, in a light-hearted and engaging way. Getting this idiot to advertise your product.